Introduction
In the last two decades the world has been witnessing continuous increase in e-commerce, seen in the very high growth of this sector by 28% percent between 2006 and 2010. Various studies predict a large decrease in traditional modes of commerce by 2020, including trading in food products and retailing sector which is pushing in favor of e-commerce at the expense of intensive labor trade. Due to the presence of an advanced electronic environment especially in broad band Internet services and personal computers in the Kingdom of Saudi Arabia, academic specializations in administering e-commerce, from administrative marketing perspective and technical support perspective, are among the areas which will be more attractive to the workforce and accordingly in strong demand from students and graduates.
Program content
The BA in Business Administration (e-commerce) graduates specialists in business administration and commerce through electronic media such as the Internet, mobile phones, and the like. In addition to the basic academic fields and skills, the academic plan covers, skills relevant to e-business and e-commerce strategies, designing commercial Internet sites. Electronic marketing, technological administration, addressing copy-rights issues related to e-commerce, etc. The graduate will thoroughly master the processes involved in e-commerce, and the methods that help advance it, in addition to being able to sell products through virtual cyberspace. In addition to academic courses, the academic plan focuses on practical skills through practical training in case studies used in parallel with most courses, together with a variety of teaching and evaluation strategies. The BA in Business Administration (e-commerce) consists of 130 credit hours covering university requirements, college requirements and specialized courses, and it includes elective courses and practical training.
Program Information
| Number of academic courses: 42 | Number of academic years: 4 |
| Study language: English | Number of semesters: 8 |
| Mode of study: click here | Total number of credit hours: 130 |
Program objectives
The BA in Business Administration (E-commerce) aims at preparing a specialized workforce and developing the skills and competencies in e-commerce to meet the needs of the job market.
The graduates of this program are expected to:
1-Show understanding of e-commerce at the level of administration and practical application.
2-Make decision concerning e-commerce to promote the employing organization's performance.
3-Increase the organization's market share in cyberspace.
4-Know technical methods in e-commerce currently used in the international markets.
5-Apply new practices in e-commerce.
6-Design Internet sites for e-commerce and prepare their marketing contents.
7-Market the organization's products through the Internet and other social media.
8-Lay plans and strategies for developing the organization's e-business and trade.
Justification for offering BA in Business Administration
The justifications for the program in e-commerce include:
A.The importance of e-commerce locally and internationally.
B.The urgent need for qualified e-commerce graduates in the job market.
C.The recent development in e-commerce and the investment opportunities in this market.
D.The need in the KSA for enhancing e-commerce which will help increase the country's share of the international market.
E.The attractive nature of studying at SEU.
F.Trends among graduate to opt for more technologically oriented programs.
Employment opportunities
The BA in Business Administration (E-Commerce) prepares graduates to work in a wide variety of jobs in the public and private sectors including:
•E-commerce director
•E-retail analyst
•Smart jobs analyst
•Warehouse database analyst
•E-business consultant
•Information systems E-analyst
•Information security consultant
•IT researcher
•Web-sites commercial developer
Summary of Program Requirements
| Credit Hours | Requirement |
| 34 | University Requirement |
| 57 | College Requirement |
| 30 | Department Requirement |
| 9 | Concentration Requirement |
| 130 | Total Requirements for Graduation |
University Requirements
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ENG001 | English Language Skills | 16 | |
| CS001 | Computer Essentials | 3 | |
| MATH001 | Fundamentals of Math | 3 | |
| COMM001 | Communication Skills | 2 | |
| CI001 | Academic Skills | 2 | |
| ISLAM101 | Introduction to Islamic Culture | 2 | |
| ISLAM102 | Professional Conduct & Ethics in Islam | 2 | |
| ISLAM103 | Islamic Economic System | 2 | ISLAM101 |
| ISLAM104 | Social System and Human Rights | 2 | ISLAM102 |
| Total | 34 | ||
College Requirements
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ACCT101 | Principles of Accounting | 3 | Passing the First Year |
| MGT101 | Principles of Management | 3 | Passing the First Year |
| STAT101 | Statistics | 3 | Passing the First Year |
| ECON101 | Microeconomics | 3 | Passing the First Year |
| LAW101 | Legal Environment of Business | 3 | Passing the First Year |
| ECOM101 | E-Commerce | 3 | |
| MGT201 | Marketing Management | 3 | MGT101 |
| FIN101 | Principles of Finance | 3 | ACCT101 |
| MGT211 | Human Resources Management | 3 | MGT101 |
| STAT201 | Quantitative Methods | 3 | STAT101 |
| ECON201 | Macroeconomics | 3 | |
| MIS201 | Management of Information Systems | 3 | MGT101 |
| MGT301 | Organizational Behavior | 3 | MGT211 |
| ACCT301 | Cost Accounting | 3 | ACCT101 |
| MGT 311 | Introduction to Operations Management | 3 | MGT101+STAT101 |
| MGT321 | Introduction to International Business | 3 | |
| ECOM201 | Introduction to E-management | 3 | MGT101 |
| MGT322 | Logistics Management | 3 | MGT101 |
| MGT401 | Strategic Management | 3 | MGT201 + FIN101 |
| Total | 57 | ||
E-commerce Department Requirements
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| IT 404 | Website Design | 3 | |
| LAW 402 | Law of E-Commerce | 3 | LAW 101 |
| ECOM 421 | E-business Strategies and Business Models | 3 | MGT 401 |
| ECOM 402 | E-supply Chain Management | 3 | MGT322 |
| ECOM 301 | E-Marketing | 3 | MGT 202 |
| IT403 | Fundamentals of Databases | 3 | IT 401 |
| IT 401 | Business Computer Languages | 3 | |
| IT 402 | Integrated Enterprise Systems | 3 | MIS 201 |
| ECOM 430 | Internship | 6 | Complete 90 Credit Hours |
| Total | 30 | ||
Concentration Requirement (Only one concentration must be chosen)
E-commerce Concentration
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ECOM 322 | Social Media Marketing | 3 | ECOM 301 |
| IT 405 | E-Portals Development | 3 | IT 404 |
| ECOM 425 | Virtual Organization Management | 3 | MGT 101 |
| Total | 9 | ||
Accounting Concentration
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ACCT 201 | Financial Accounting | 3 | ACCT 101 |
| ACCT 422 | Tax and Zakat Accounting | 3 | ACCT 201 |
| ACCT 402 | Introduction to Accounting Information Systems | 3 | ACCT 101 + MIS 201 |
| Total | 9 | ||
Business Administration Concentration
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| MGT 312 | Decision Making & Problem Solving | 3 | MGT 101 |
| MGT 402 | Entrepreneurship and Small Business | 3 | MGT 101 |
| MGT 323 | Project Management | 3 | MGT 311 |
| Total | 9 | ||
Finance Concentration
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| FIN 201 | Corporate Finance | 3 | FIN 101 |
| FIN 402 | Financial Institutions & Markets | 3 | FIN 101 |
| FIN 401 | Bank Management | 3 | FIN 101 |
| Total | 9 | ||
First Year Semester 1
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ENG001 | English Language Skills | 8 | |
| CS001 | Computer Essentials | 3 | |
| COMM001 | Communication Skills | 2 | |
| Total | 13 | ||
First Year Semester 2
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ENG001 | English Skills (Continued) | 8 | |
| MATH001 | Fundamentals of Math | 3 | |
| CI001 | Academic Skills | 2 | |
| Total | 13 | ||
Second Year Semester 3
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ISLAM101 | Islamic Faith | 2 | Common First Year |
| STAT101 | Statistics | 3 | Common First Year |
| LAW101 | Legal Environment of Business | 3 | Common First Year |
| ECON101 | Microeconomics | 3 | Common First Year |
| MGT101 | Principles of Management | 3 | Common First Year |
| ACCT101 | Principles of Accounting | 3 | Common First Year |
| Total | 17 | ||
Second Year Semester 4
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ISLM102 | Professional Conduct & Ethics in Islam | 2 | |
| STAT201 | Quantitative Methods | 3 | STAT101 |
| FIN101 | Principles of Finance | 3 | ACCT101 |
| MGT201 | Marketing Management | 3 | MGT101 |
| MGT211 | H.R Management | 3 | MGT101 |
| ECOM101 | E-Commerce | 3 | |
| Total | 17 | ||
Third Year Semester 5
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ECON201 | Macroeconomics | 3 | |
| MIS201 | Management of Information Systems | 3 | MGT101 |
| ECOM201 | Introduction to e-Management | 3 | MGT101 |
| MGT301 | Organizational Behaviour | 3 | MGT211 |
| MGT311 | Intro to Operations Management | 3 | MGT101 + STAT101 |
| ECOM301 | E-Marketing | 3 | MGT201 |
| Total | 18 | ||
Third Year Semester 6
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ISLAM103 | Islamic Economic System | 2 | ISLM101 |
| ACCT301 | Cost Accounting | 3 | ACCT101 |
| MGT321 | Intro to International Business | 3 | |
| MGT322 | Logistics Management | 3 | MGT101 |
| IT401 | Business Computer Languages | 3 | MGT311 |
| Concentration Level 6 | 3 | Concentration Table | |
| Total | 17 | ||
Fourth Year Semester 7
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ISLM104 | Islamic Social System | 2 | ISLM102 |
| MGT401 | Strategic Management | 3 | MGT201+FIN101 |
| IT403 | Fundamentals of Databases | 3 | IT401 |
| IT404 | Web Design | 3 | |
| LAW402 | Law of E-Commerce | 3 | LAW101 |
| Concentration Level 7 | 3 | Concentration Table | |
| Total | 17 | ||
Fourth Year Semester 8
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| IT402 | Integrated Enterprise Systems | 3 | MIS201 |
| ECOM421 | E-Business Strategy and Business Models | 3 | MGT401 |
| ECOM402 | E-Ssupply Chain Management | 3 | MGT211 |
| ECOM430 | Internship | 6 | Complete 90 credit hours |
| Concentration Level 8 | 3 | Concentration Table | |
| Total | 18 | ||
Concentration (E-Commerce) - E-Commerce Program
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ECOM322 | Social Media Marketing | ECOM301 | |
| ECOM425 | Virtual Organization Management | MGT101 | |
| IT405 | E-Portals Development | IT404 | |
| Total | |||
Concentration (Business Administration) - E-Commerce Program
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| MGT312 | Decision Making and Problem Solving | MGT201 | |
| MGT402 | Entrepreneurship and Small Business | ||
| MGT323 | Project Management | MGT401 | |
| Total | |||
Concentration (Accounting) - E-Commerce Program
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ACCT201 | Financial Accounting | ACCT101 | |
| ACCT422 | Tax & Zakat Accounting | ACCT201 | |
| ACCT402 | Introduction To Accounting Information Systems | ACCT101 + MIS201 | |
| Total | |||
Concentration (Finance) - E-Commerce Program
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| FIN201 | Corporate Finance | FIN101 | |
| FIN402 | Financial Institutions and Markets | FIN101 | |
| FIN401 | Banks Management | FIN101 | |
| Total | |||
Concentration (e-commerce) - for other programs
| Course Code | Course Name | Credit Hours | Prerequisites |
|---|---|---|---|
| ECOM301 | E-Marketing | MGT201 | |
| IT404 | Web Design | ||
| ECOM421 | E-Business Strategy and Business Models | MGT401 | |
| Total | |||
Brief Description
The internship provides qualified students with an opportunity to receive professional training and experience in an actual work environment. This Internship is an ongoing seminar between the student, the faculty member and the employment supervisor. It involves an Internship Application and Learning Agreement, periodic meetings with the faculty representative, professional experience at a level equivalent to other senior-level courses and submission of material as established in the Internship Application and Learning Agreement.
Semester
Semester 8 (10 weeks).
Time Allocation and Scheduling Arrangement
One semester after completing 90 credit hours of the study plan.
Number of Credit Hours
6 credit hours.
Intended Learning Outcomes
To understand the expected performance of the various functions associated with the student's focus area.
To apply academic learning to workplace practices.
To develop the professional sense of the trainee.
To develop the trainee's sense of work ethic and business.
To practice and develop professional skills, such as oral, written, and interpersonal communications.
Demonstrate high problem solving capability
Demonstrate awareness of organizational behavior and management methods.
Demonstrate and develop critical thinking.
To improve educational experience away from what is offered in the classroom.
To improve overall understanding of the organization's working structure and mechanisms.
Assessment Procedures
40 % for internship activities (assigned by the on-training supervisor).
30 % for the apprehension and the assiduity of the student (assigned by the academic supervisor).
30 % for the substance and the style of the training report (assigned by the department).
To view the collaborative training program
To view more details about the cooperative training program. Click here
To view the general guidelines of the cooperative training program. Click here
Field Experience Training Guide Click here
For study plan files
Course Descriptions Click here